Fraud & Issues for Performance-based advertising - Business Affiliate

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There is the potential for fraud in performance-based advertising. The publication may report excessive performance results, although a reputable publication would be unlikely to take the risk of being exposed by audit. A competitor may arrange for automatically generated clicks on an advertisement Since the user's actions are being measured, there may be some concern of loss of privacy. Performance-based advertising mechanisms induce firms to distort the prices of their goods (usually upwards) relative to prices that would maximize profits in settings where advertising is sold under established pay-per-impression methods. Upward price distortions reduce both consumer surplus and the joint publisher-advertiser profit, leading to a net reduction in social welfare. Quick Guide to Personal Budgeting What makes budgeting hard is the fact that you would also have to think of the welfare of the other people who are living with you, if in case there are others with you. If you live alone, then good for you because the only dillemma you have is budgeting for your personal needs. This is where personal budgeting kicks in. More info at Quick Guide to Personal Budgeting About Considering a Career in Finance A career in finance is an honorable undertaking. There are a ton of accounting and finance careers to choose from, but each path must be examined before it is pursued. Studying college courses and online course both cost time and dollars. Knowing the careers awaiting a finance major right after earning his degree is never a bad thing. More info at About Considering a Career in Finance

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